The client already had the site built prior to us getting involved, but as usual it wasn’t properly optimized for it’s targeted keywords. We worked to get the site optimized for all its major keywords. Once that was complete the link building process promptly began. The site had zero authority so we we’re starting from ground zero in a very competitive market. By month 6 we had over 50% of their target keywords in the top 2 pages. By month 9 we had over half their keywords on page 1.
They came to us with a Squarespace site that we promptly converted to WordPress. Converting it allowed us to have more flexibility with customizations and SEO. Once the site was in order we reorganized the layout and solidified the topical focus for all their service pages. The site was image heavy which slowed the loading time and made for a poor user experience. We compressed the images for web, optimized the site for speed and created more text for the homepage and service pages. Once the site was fully optimized we began the link building process. Within 6 months we had their first group of keywords on page 1. By month 7 we were able to get multiple service related keywords in to the top 3 results on page 1. Since then, they’ve received a steady stream of new business for their firm.
We built the site SEO friendly from the ground up and optimized it for their top keywords. Once the site was complete, we launched it and started the the link building process right away. We built all the major citations and did some outreach in the first month. By month two we had over 50% of their keywords in the top 2 pages of Google. By month four we had over 75% on page 1 and 15% in the top 3 positions.
We did a heavy amount of on-page optimization to get the site in order. We found a lot of duplicate content and SEO landing pages that we promptly deleted. We simplified the site and only left the pages that offered the most value to the customer. Once the site was updated we started the link building process. This was a very competitive market so rankings didn’t start to really take shape until the 5-6 month mark. By month 6 we had over half their keywords in the top 2 pages. By the end of the year we had over 50% of their keywords on page 1.
This client came to us needing digital marketing services with a site that had been badly abused by multiple SEO companies.
The first thing we did was a complete redesign because their site didn’t accurately represent the quality of their work. Once that was done we noticed that the site had been hit with a penalty a couple years back. We went ahead and analyzed all their backlinks and disavowed about half just to be safe. We didn’t want to take any chances with building new links and not having them move the needle. We needed to be sure nothing was holding the site back. Once the disavow process was complete we started link building and saw immediate success. By month 4 we had half their keywords in the top 2 pages. By month 6 we had 40% of their target keywords on page 1.